U by Kotex has teamed with fashion visionary,Â Patricia Field, to give girls the opportunity to help change and inspire the future of the feminine care category through an online design challenge launching this week. Girls can choose design in all aspects of their lives, from fashion to the color of their cell phone, but theyâ€™ve had to settle for boring and institutional feminine care products for far too long.
U by Kotex is inviting girls to share their inspiration and creativity by designing a pad, accessory or inspiration board atÂ www.BantheBland.com for a chance to work with Patricia to design a new product for 2012 and attend Fashion Week in NYC. For everyone who submits or likes a design at BantheBland.com, $1 will be donated toÂ Girls For A Changeâ€”a national non-profit organization that empowers girls to create and lead social change within their communities.
U by Kotex has alsoÂ updated its line of product by adding color and design variety to its pads and liners. New products will be available mid-end April.
Check out a video of Patricia talking about inspiration and the U by Kotex Ban the Bland design challengeÂ here â€“ we encourage to accept the challenge.Â For more information, clickÂ here.
Will you take the challenge?